Thomas Sériès

TOKYO FASHION MUSEUM
OMOTESANDO STREET 113998
TOKYO FASHION MUSEUM IN OMOTESANDO STREET

- A MAGICAL MIRROR-TRICK TOWER
Architecture in a state of uncertainty and magical excitement. A tower bold and striking in the city yet with a tricky catch. A building deceptively rooted to its environment. And at the same time an architecture sensitive enough to be magnified by its surrounding elements.
The base, from the ground up to the surrounding roof-line, hosts the administration + the temporary events and the runway, in connection with the street life. At the center the core bears and distributes the building.
The core, like a mirror stand, reflects the surrounding skyline.
The white tower emerges from the core, thereby flying off the city. The contact to the ground is loose: the paradox occurs that the seemingly massive volume rises in the sky. The void between the base and the tower offers a breathtaking airy space for special displays.
The building rises to an in-between level, it floats above the basement, kept from flying away by a precious ribbon. The tower contains the permanent exhibition, spread in chronological order from top to bottom.

- THE TIME SERIES LACE
The lace marks the promenade down the building: the ribbon materializes into terraces, views, balconies, circulations. It’s also an ornamental balustrade in reference to European 19th century architecture related to the golden age of Couture.
The ribbon wrapped on the way down is moreover the guide line to our design from the inside: our scheme stands from the idea, or rather the feeling of the constant flow of History: the time series, each era reacting from the past ones, and containing the foresight of the following.
This ribbon comes with a hanging-clothes-railing wich allows to show the progression of the differents collections.
Therefore we designed the exhibition spaces to merge into one another. Each exhibition department blends from its predecessor and in the following by visual channels.
Our second meaning for this fluid layout is of a social concern: in a museum you have people with common interest all gathered in the same place, so our layout tends to bring people to intersect, again and again come together.
"Il peut venir à l'esprit du designer de faire un design qui puisse libérer autour de lui des énergies créatives, suggérer des possibilités,
ouvrir des consciences, ramener les pieds sur la planète, prendre des mesures, trouver des références..."

"IT MAY COME TO MIND TO THE DESIGNER TO MAKE A DESIGN THAT CAN RELEASE AROUND HIM CREATIVE ENERGIES, SUGGEST POSSIBILITIES, OPEN MINDS, TAKE ACTION, FIND REFERENCES..."
Ettore Sottsass